YouTube Campaign for award-winning educational toys and games company, Educational Insights. Grow Vision partnered with toy marketer Lee Parkhurst, to develop the concept of using the “spark” lines from above the company logo as symbolism of “Igniting the Spark” in kids when children and parents play together. This commercial uses real families captured in genuine moments while interacting with the EI line of products. A Grow Vision production for Educational Insights. (For Portfolio Use Only. All Rights Reserved.)